Epic Midea is a creative concept studio in India founded by Shubham Singh. The studio offers brand strategy, campaign conceptualisation, creative direction, ideation, copywriting, content production, and creative design for brands that want memorable ideas.

Creative Concept Studio in India

We Don't
Make Ads.
We Make Moments.

Epic Midea helps brands with brand strategy, campaign conceptualisation, creative direction, copywriting, design, and content production, all under one roof.

What We Do

The Full
Creative Stack

From brand strategy to creative execution, Epic Midea builds idea-first campaigns for brands, startups, institutions, and founders across India.

01
Conceptualisation

Big ideas that start from real human truths. We go beyond briefs to find the angle that makes brands impossible to ignore.

Brand campaign concepts · Advertising ideas
02
Creative Direction

Vision, voice, and visual language, crafted together. We build the creative DNA your brand lives by.

Creative direction · Visual language
03
Ideation & Strategy

From campaign sparks to full brand roadmaps. We think in ideas, plan in systems, and execute with intent.

Brand strategy · Campaign planning
04
Creative Writing

Copy that earns attention. Headlines, manifestos, scripts, and social hooks, words that actually work.

Copywriting · Scripts · Social hooks
05
Content Production

End-to-end content that lives across platforms. Built for scroll-stopping performance and platform-native resonance.

Content production · Social content
06
Creative Design

Visual identities, campaign art, and branded collateral, designed with the same precision as the thinking behind them.

Graphic design · Brand identity
Shubham Singh, Founder, Epic Midea
About

The Mind
Behind It

I'm Shubham Singh, creative thinker, brand strategist, and the founder of Epic Midea. From national FMCG giants to homegrown challengers, I've spent years building campaigns that make people feel something.

Previously at Schbang, I worked on major brands like Fevicol, Britannia, Surf Excel, HobbyIdeas, and JioBP. Today at Epic Midea, I work directly with brands that are serious about their creative, from ideation to the final pixel.

Fevicol Britannia Surf Excel JioBP HobbyIdeas Gulab Oils KitchenXpress Parul University BCA Courtyard Group

Connect on LinkedIn
Brand Story

Why Epic Midea?

The world is obsessed with Media.
We're obsessed with the Idea.

Everyone's chasing reach, more platforms, more formats, more noise. But the brands that actually stick? They start with one sharp, undeniable idea. The media is just where it lives.

We flipped the script. Epic Midea is a deliberate play on "media", because while everyone around us was media-focused, we chose to put the idea first. Always.

The Name

EPIC MIDEA, not media, midea. A hint that something is off. On purpose. Because the best ideas are the ones that make you look twice.

The Philosophy

Great ideas don't need great budgets. They need great thinking. We believe every brand, big or indie, deserves creative that earns attention instead of buying it.

The Promise

You bring the brief. We bring the fire. Every project leaves with a big idea at its core, because without it, even the best media spend is just expensive noise.

Portfolio

Work That
Speaks Louder

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Project 200335727
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Project 218862903
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FAQ

Creative Studio
Questions

Clear answers for founders, marketing teams, and brands looking for an idea-first creative partner in India.

What does Epic Midea do?

Epic Midea is a creative concept studio that works on brand strategy, campaign conceptualisation, creative direction, copywriting, visual design, and content production.

Who is behind Epic Midea?

Epic Midea is founded by Shubham Singh, a creative strategist and visual designer with experience across brands like Fevicol, Britannia, Surf Excel, JioBP, and Parul University.

What kind of brands can work with Epic Midea?

The studio works with startups, founder-led brands, FMCG brands, institutions, local businesses, and teams that need sharper ideas before bigger media spends.

Where is Epic Midea based?

Epic Midea serves brands across India, with strong relevance for businesses searching for a creative studio, branding agency, or campaign ideation partner in Gujarat and Vadodara.